Perming Redefined - Bond Multiplying


Jun 14 (11:00-12:30)
Jun 14 (3:30-5:00)
Jun 15 (9:30-11:00)
Jun 15 (2:00-3:30)

After Years Of Being Flat, Perming Is On The Rise! The New Bond Multiplying Category Has Provided Never Before Perm Results On Color Treated Hair And A Renewed Interest In How Perming Is Thought About. Soft, Open Curls And Beach Waves On Multi-Dimensionally Color Treated Hair Can Be Produced With Confidence And Ease, Without Breakage Or Relaxation. Learn And See How Perming Can Be Another Profitable Revenue Stream For You. This Seminar Will Present Easy To Implement Strategies That No One Else Is Talking About. Redefine Your Thinking On Perming, Come With An Open Mind, A Thick Notebook And Roll Into Some Serious Perming Service Revenue!


instructor photo

Joe Santy

Joe Santy has helped thousands of stylists and many professional manufacturers over his 40 years as a hairdresser. He worked with one major manufacturer for over 30 years while owning 6 salons, a beauty supply and a training center. Joe’s greatest technical discovery was the use of bond multiplying chemistry with lightener and color services that became OLAPLEX. His background has helped the novice stylist to the seasoned professional elevate their perspectives on business and life. Joe coauthored Passionate Salon Professionals with Dr Lew Losoncy and was a contributing writer to Dr Lew's bestseller On Becoming A Psy-Cosmetologist. His mission is to share with others immediate ways to increase their business at the salon level, integrate their work and personal lives and continue to stay inspired, approaching each day with the original passion we all had for our industry.